Photo by jelene

When people tell you to “be yourself”, what does that mean?

Everyone has multiple aspects of their personality that they show depending on the situation. For example, you might be a very different person at work, with close friends, or with your family.

It is definitely important to be yourself online. People want to connect to a real person, not some fake figurehead. So go ahead and show your personality. But give some thought to which aspects of your personality you want to emphasize.
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Photo by hypertypos

I really have not done much forum marketing so far. Forum marketing is where you promote yourself and/or your products by posting in forums.

You don’t spam the forums by posting blatantly promotional material. Instead, you just contribute helpfully to the forum, and put a discreet link to your blog, email signup, product page or whatever, in your forum signature. People will appreciate your helpful posts, and will check out the link in your signature.
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Photo by mikebaird

Last week I changed my twitter account from http://twitter.com/patdoyle to http://twitter.com/patdoyle. Sorry if you signed up for the old one – if you did, please follow me under the new one now. The reason is that I really don’t like using the “B”, as in “Pat Doyle”. I prefer being plain old “Pat Doyle”.

In doing that, I ended up following everyone who was following me, so I would not lose anyone. Checking on everyone’s tweets, I discovered a few things TO DO and NOT TO DO on twitter.
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